Proposal for
Graphic Design Services
Where CAA is now
- South Carolina’s largest auto auction, running on weekly sales, recurring events, and steady promos
- Marketing speaks to dealers, not the public, so design has to be fast, consistent, and professional
- Katie leads brand, campaigns, and approvals. Zach sets direction. Isaiah runs video and social visuals
- Cassie retires at the end of July, and the priority is coverage without a gap
- Starting while she’s still here lets me learn your systems and take over her files cleanly
Where CAA is headed
- The current materials no longer match the quality of the operation
- A modern, bolder look, with updated brand guidelines to support it
- Elevated booklets and marketing materials give your sales team a stronger tool for winning new dealers
Why we’re a good fit
So much of your marketing runs on a rhythm: weekly sales, quarterly promotions and events, and the occasional trade show. That kind of recurring, deadline-driven work is exactly what I enjoy and am set up to handle well. What you can expect:
- A smooth handoff. I'll review Cassie's templates and files and coordinate with her directly so nothing gets lost in the transition.
- A modern, bold direction. That fresher, bolder look is where CAA is headed, and it's what I'd carry across your promos, apparel, and event materials.
- Adobe-based, print-ready delivery. Working with Adobe and print vendors for 10+ years, I prepare clean, print-ready files, with the option to coordinate directly with your vendor.
Monthly pricing
Our first meet and greet is complimentary and won't be billed against your monthly retainer.
Option 1: Monthly Retainer
$2,250 / month
Option 2: Standard rate
$80 / hour
Project-based pricing
Booklets
$250 / page
Brand Guidelines
Flat fee: $800
What clients say
Working with Lindsay has been an exceptional experience from start to finish
Lindsay took the time to understand our brand and vision, then translated it into designs that were both beautiful and strategically aligned with our goals. She's responsive, collaborative, and delivers high-quality work on time.
Kristin Scott, Art Director at Planned Administrators, Inc.
Lindsay is a pure pleasure to work with
Fast, efficient, and fair. It was a great company decision to let Lindsay handle our new retail packaging, everything came out better than expected. Thanks for a job well done Lindsay, we’ll be back.
Douglas Wright, Owner of The Ratchet Depot, Inc.
Lindsay doesn't just create beautiful designs
She listened carefully, asked the right questions, and turned the ideas in my head into something better than I imagined. Working with her was one of the best investments I've made for my business.
Robin Collins, Owner of RSVP




